.claude/skills/Copywriting1 structural issue
- error: name must contain lowercase ASCII letters, numbers and single hyphens only.
SKILL.md
Runtime, accounts, dependencies, permissions, network behavior and task quality remain untested.
Writes persuasive marketing copy across formats, covering tone, structure, clarity, and the discipline of selling benefits rather than features.
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.claude/skills/CopywritingSKILL.mdRuntime, accounts, dependencies, permissions, network behavior and task quality remain untested.
.agents/skills/CopywritingSKILL.mdRuntime, accounts, dependencies, permissions, network behavior and task quality remain untested.
skills/CopywritingSKILL.mdRuntime, accounts, dependencies, permissions, network behavior and task quality remain untested.
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sha256:bb0f61ecc35cdd3601afa032053088639e27c93af5ca8c7461ef7355f6bed7b3_meta.jsonskill-card.mdSKILL.mdInitial release providing foundational copywriting guidance. - Covers benefits vs. features, headlines, structure, clarity, tone, CTAs, and editing for persuasive marketing copy. - Includes practical frameworks like the "so-what ladder", PAS, and guidance for tangible, benefit-focused messaging. - Details headline strategies, subhead usage, and optimal CTA phrasing for higher response. - Offers advice on writing for different formats (landing pages, emails), with emphasis on specificity and proof. - Focuses on clarity, concise language, and ethical persuasion in copywriting practices.